Since 2022, Chilliwack Ford has been celebrating the holiday season with “Pay it Ford-ward Friday.” For several weeks leading up to Christmas, we partner with local businesses to create moments of surprise and gratitude.

Customers never know what’s coming—sometimes it’s a complimentary drink, other times a portion of their purchase is covered. The joy comes in the unexpected, as together with our partners we share the spirit of giving and remind people what community is all about.